Interview with Graphic Artist Antonio Rodrigues Jr

How do you plan your designs before you start drafting them?

I don’t have a fixed method. When I am working on a commissioned project, I usually have a quick talk with the client, so that I can understand them better and, after that, I run a research before providing the first sketches.

My personal projects usually start with the sum of some cool things I have seen, heard or even eaten. I Usually have an overall idea of what I want the final result to look like, however I allow myself to experiment different processes and materials and most of times it pays off to simply let the project follow its own flow.

Could you please tell us some of the designs you have created and their success?

One of my best recognized personal projects is ‘Better With Flowers’, on which I blend beautifully crafted floral typography to say offensive words. It has been featured on quite a few design relate websites and blogs and was on the cover of IDN magazine.

One of my favourite commissioned projects is ‘Play’ (for a sports garments company’s World Cup Campaign). It brought quite a few new work to my office and pro project itself was also featured and several blogs and magazines.